Sense provides a refreshing and innovative approach to the provision of network services to firms of Independent Financial Advisers in the United Kingdom.

Sense members are committed to independent advice, constructing financial solutions using products from the whole of the market. Financial advice is provided exclusively by qualified and experienced practitioners, and is regulated by the Financial Services Authority.

Our core proposition for IFA firms is simple: We offer a full range of value-adding support services, but we don’t charge the earth for them.

Members own their IFA businesses, and can also qualify for a substantial equity stake in Sense. We view the network business very much as a partnership, one in which innovative ideas are encouraged and shared, and one in which the delivery of quality advice and exemplary service to clients is a strong common value.

Relationships are of course key, and each of our directors has a long history of working closely with advisers. For IFA firms that want to grow, we’re eager to help and can add some genuine value in business development.

There is no compromise on quality. Sense adopts a straightforward approach to each aspect of its services to IFA firms: If we can’t do it best ourselves we outsource it to the market leader. This applies to two key aspects of the business: Technology is provided by Intelliflo, and file audit is outsourced to Threesixty, both award-winning leaders in their respective fields. In all, it’s a strong combination.